About Cutting Edge


Among other innovations, one of the foremost to come out of our innovation centres is the Baby Bottle Sterilizer [patent pending] that has been clinically proven to kill 100% bacteria in baby bottles in just about 2 minutes in the microwave! Be it steaming, cooking, or simply reheating, Cutting EDGE has truly redefined the way Indian households cook.

We have many innovative, first of its kind products in our country which we should be launching in the coming months.

about cutting edge

Where it all started

Cutting EDGE was established in 1994 with a dream to excel and become a brand trusted by people the world over. It was the foremost innovator of the concept of Full Fledged Microwave Cooking in India and was the first to invent the Microwave Idli Maker amongst a number of other products.

What We Do

As a company, we have forayed into utility items to give high quality dispensers for film/foil/paper/soap that can undisputedly be said to be ahead of all its competition in terms of delivering a world class product offering a life-long relationship to the consumer with Cutting EDGE. R&D and in house development of new products is our core strength that has kept us miles ahead of competition.

Our Customers

We strive to bring the best to our customers, and our alliance partners like Amway, LG, Videocon, Samsung, Whirlpool, IFB, National, Bajaj, Philips, Electrolux, Sharp and many more, stand to the fact that we have consistently delivered to our mutual benefit(s) and affirms' the confidence our products and Cutting EDGE as a brand arises in people all over.

Our Scale of Operations

Our customized gifting ideas and MWO / Refrigerator / Storage / (etc.) Kit solutions has been an essential component in the sales of Microwaves, Refrigerators, Air Conditioners and a number of other high volume digital and electronic products for almost all companies in India. On an average, we have been supplying up to 1 lac kits a month and have been able to successfully meet the tight schedules and deadlines as required for all MNC's thanks to our strong infrastructure, automated systems, and a very stable manufacturing line assembly at our disposal. All in all, we have more than 15+ manufacturing units partnering with us to ensure that we can build on the trust and service requirements associated with large business volumes on a timely basis. With a yearly turnover of 24 Cr +, we are registering a healthy year-on-year growth.